Yuengling’s Ice Cream Corporation has launched a private placement offer to raise up to $5 million in capital. The Orwigsburg, Pennsylvania-based company intends to use the proceeds to fund growth initiatives including inventory expansion, promotions, advertising, new product development, and production plant enhancement.
Yuengling’s Black and Tan ice cream flavor is available in quart-size (946 ml) retail containers as well as three-gallon tubs for the foodservice sector.“We are very excited that many of our customers, who already have been asking, will be able to become shareholders,” said David Yuengling, president of the family-owned company that distributes 21 flavors of super-premium ice cream to 22 states in the USA including Ohio and West Virginia in the west, Maine, Massachusetts and Vermont in the east, and Georgia and the Carolinas in the south.
All Yuengling’s brand ice creams are kosher, PA Preferred, containing 14% butterfat and 80% overrun. Among permanent offerings are Black and Tan (a swirl of rich Belgian chocolate ice cream and salty caramel ice cream); Caramel Popcorn (featuring the taste of buttered popcorn ice cream with rich caramel swirls; Orange Cream (creamy, sweet Madagascar vanilla ice cream swirled with sweet orange cream and bits of real oranges); and Espresso Chocolate Chip (dark coffee ice cream with Espresso chocolate chips.
Since its early 2014 launch, Yuengling’s Ice Cream has achieved record growth. The company surpassed its initial three-year sales goal during the first year on the market. According to national syndicated data, the brand is up 110% in dollar sales over the prior year.
