Seizing on the popularity of everything bagel seasoning with consumers in North America, SeaPak is adding its own version of the savory blend of spices to one of its popular seafood items, beginning this month.
The St. Simons Island, Georgia-based frozen seafood specialist is bringing SeaPak Everything Bagel Butterfly Shrimp to the freezer aisles of grocery store chains and other retail outlets across the USA in September.
Originally an eclectic mixture of toppings created specifically for bagels, everything bagel seasoning in recent years has found its way onto a wide assortment of foods. The seasoning combination on SeaPak Everything Bagel Butterfly Shrimp features sesame seeds, salt, poppy seeds, dried garlic and dried onion.
“This trend keeps growing and growing,” said Kristen Beadon, the director of marketing for SeaPak Shrimp & Seafood Co. “Our Everything Bagel Butterfly Shrimp brings an entirely new dimension to the value-added shrimp category, and with so many families eating at home more than ever now, we’re excited to launch something new for our customers to try.”
Beadon believes the product should prove especially attractive to consumers looking for quick-and-easy meal fixes, as well as cooks who enjoy working with new flavors in the kitchen.
Each 12-ounce package of SeaPak Everything Bagel Butterfly Shrimp contains nine ounces of crispy butterfly shrimp in the everything bagel seasoning, plus three ounces of cream cheese chive dipping sauce. The tail-on shrimp are 4-star Best Aquaculture Practices (BAP) certified, and the seasoned items are designed for conventional ovens, toaster ovens and air fryers.
The suggested retail price is $8.99 per 12-ounce (340) package.