The Baskin-Robbins chain of ice cream shops has churned out a number of Halloween-themed flavors for trick-or-treaters and non tricksters as well others seeking frozen sweet treats to enjoy this October.
The flavor of the month is Trick OreoTreat, a returning favorite featuring Oreo Orange Creme Chocolate Sandwich Cookies swirled into creamy vanilla-flavored ice cream, with Butterfinger and Baby Ruth candy pieces throughout.
Baskin-Robbins’ iconic unicorn cake is getting “all ghouled up” as a Zombie Unicorn Cake for the spookiest season of the year. The frozen specialty product is decorated with a crushed Oreo coated sugar cone horn, gooey dripping “blood” and an Oreo “dirt” speckled base.
“Our guests continue to embrace how Baskin-Robbins innovates with unique offerings that stand out and satisfy those sweet treat cravings,” said Shannon Blakely, the Canton, Massachusetts-based brand’s vice president of marketing and culinary. “This Halloween, we’re excited to elevate our traditional Unicorn Cake with a spooky Zombie twist and to bring back a flavor that has resonated with so many Halloween ice cream lovers in recent years.”
Last but not least on the October menu, Pumpkin Cheesecake will be available all month long. The seasonal combination of pumpkin and cheesecake-flavored ice creams is swirled with a cinnamon cream cheese ribbon.
Named a top snack and beverage franchise in the United States by Nation’s Restaurant News in 2020, Baskin-Robbins is the world’s largest chain of ice cream specialty shops, with more than 7,700 retail outlets in 52 countries. It creates and markets premium hard scoop ice cream, a full range of beverages and a line of desserts including custom ice cream cakes, the Polar Pizza Ice Cream Treat and take-home ice cream quarts and pints.
The company was founded in 1945 by two ice cream enthusiasts whose passion led to the creation of more than 1,400 ice cream flavors and a wide variety of tasty treats. Today it is part of the Sandy Springs, Georgia-headquartered Inspire Brands family of quick service and family restaurants, whose holdings includes Arby’s, Buffalo Wild Wings, Sonic Drive In, Dunkin’ and Mister Donut.