Dr. Praeger’s Sensible Foods has rolled out the Cauliflower Veggie Burger, distributed in retail packs containing two four-ounce patties priced at $4.99. In addition to cauliflower, the recipe includes five other vegetables including zucchini, peas and kale, plus brown rice and quinoa. Serving up nine grams of protein and only 210 calories per burger, all vegan-certified ingredients are non-GMO, gluten-free, soy-free and kosher.
In its continued mission to support local and sustainable agriculture, the Elmwood Park, New Jersey, USA-headquartered company is donating a percentage of Cauliflower Burger sales to Farmers Against Hunger (FAH). Since 1996, the non-profit organization has been working behind-the-scenes as a bridge between the state’s agricultural sector and hunger relief groups. Its mission is to reduce food waste by helping farmers and wholesalers share surplus products with those in need, and to reduce food insecurity by ensuring access to fresh and healthy produce for families.
“We are honored to partner with Farmers Against Hunger to support their efforts to create a more cooperative system that benefits local farmers, the New Jersey community, and the planet,” said Larry Praeger, chief executive officer of Dr. Praeger’s.
“Farmers Against Hunger is excited to work with a brand that shares our organization’s values of supporting local New Jersey farmers and providing healthy food options to our community,” said Elyse Yerrapathruni, FAH’s director of programming and outreach. “We look forward to continuing to educate and serve the local agricultural and lower income communities through our partnership with Dr. Praeger’s.”
The new burger can be purchased online at shopdrpraegers.com and at many supermarkets and other retail stores, among them Meijer, Wegmans, Publix, Kroger and Whole Foods.
About Dr. Praeger’s
For over 25 years, Dr. Praeger’s Sensible Foods has provided consumers with convenient frozen food options. Founded by two heart surgeons determined to make healthy food easily accessible, the family-owned and operated company is a leader in the all-natural, vegetarian, vegan, gluten-free and kosher frozen food categories. Furthermore, it has the #1 selling SKU, California Veggie Burger, at Whole Foods as well as a wide range of other products including Bowls, Cakes, Puffs, Hash Browns and sustainable seafood items.
