July 13 was National French Fry Day in the United States, and Tampa, Florida-headquartered Checkers Drive-In Restaurants, the parent company of Checkers & Rally’s quick service eateries, celebrated by serving up any size fries for $1 at outlets across the nation and donating the full dollar to No Kid Hungry, a campaign to end childhood hunger in America.
“We were thrilled to be named the #1 Most Craveable Fries in America by consumers [according to Restaurant Business, a national trade magazine], and we wanted to celebrate by giving back to the communities we serve,” said Frances Allen, president and chief executive officer of Checkers Drive-In Restaurants and a member of the No Kid Hungry advisory board. “No Kid Hungry is providing grants to help schools and community organizations across the country provide meals to kids. We are proud to partner with them as our national charity for a second year in a row.”
“We are so grateful for our partnership with Checkers & Rally’s [which operates and franchises 836 outlets nationwide],” said Diana Hovey, senior vice president for corporate partnerships at Share Our Strength, the organization behind the No Kid Hungry campaign. “Every $1 invested can connect a child with up to 10 healthy meals.”
In addition to the “$1 Fries, Any Size” promotion on July 13, Checkers & Rally’s plans to mark National French Fry Day all week long with a series of “Fry Freak Week” events, including the appearance of its Fry Love Express mobile fry kitchen trailer in cities across Ohio. To see the latest list of tour dates and locations, visit www.checkers.com/fryloveexpress/
Checkers Drive-In Restaurants operates and franchises 836 outlets nationwide.