Eggo is changing the breakfast menu with an expanded lineup of frozen protein waffles and pancakes. As the only leading waffle brand in the USA offering 20% of one’s recommended daily value of protein in every serving, the Kellanova company’s recipe development team emphasizes that “Eggo proves you don’t have to sacrifice taste to fuel your morning.”
Building on last year’s popular debut of Chocolate Chip Brownie and Strawberry Delight Protein Waffles, the brand is introducing three new flavors that bring more variety to the breakfast table. Details about the latest additions follow.
• Buttermilk Vanilla Protein Waffles: Crispy on the outside and fluffy on the inside, these waffles deliver cozy buttermilk flavor with a touch of vanilla – an everyday favorite that parents can feel good about serving.
• Vanilla Protein Pancakes: Delivering smooth vanilla flavor in every fluffy bite, they are presented as “the perfect way to fuel teens with the taste they crave.”
• Blueberry Protein Pancakes: Bursting with blueberry flavor, these pancakes turn a breakfast classic into the protein choice for everyone.
“When getting the protein you need feels impossible, Eggo makes it irresistible,” said Alicia Mosley, vice president of frozen foods marketing at Chicago, Illinois-headquartered Kellanova. “We’ve focused on keeping taste first while delivering an excellent source of complete protein in every bite. Families are surprised that protein-packed waffles and pancakes can taste this good – but Eggo proves you can fuel your morning without giving up the taste everyone loves.”
Eggo Protein Waffles and Pancakes contain all the essential amino acids one’s body needs on a daily basis. In a category where many options are only a “good” source of protein, Eggo serves up more. These protein-packed waffles are delicious straight from the toaster or microwave, and may be topped with syrup and fruit.
The products are available now at retail stores across the United States for a suggested retail price of $5.99 per 10-pack of waffles or a 12-pack of pancakes.
