Eggo, Jewel-Osco Donate Time and Waffles to Alleviate Food Insecurity

LinkedIn Pinterest Tumblr

Eggo, a Kellanova brand, and Jewel-Osco, a Itasca, Illinois-headquartered retail grocery chain with 188 stores in Illinois, Northwest Indiana, and Iowa, have teamed up to feed needly people in the Chicago area, with Eggo donating almost 180,000 Eggo waffles to Northern Illinois Food Bank. In addition, employees of both companies recently volunteered their time to help pack food, including the donated waffles, at the food bank’s distribution facility in Geneva, Illinois, as pictured below.

“The need to help feed and fulfill continues, which is why we support hunger relief in the communities where we operate through our Kellanova Better Days Promise—whether through donations or volunteering,” said Joe Beauprez, senior director of frozen foods marketing. “As a company that also calls Chicago home, it’s an honor to partner with a Chicagoland icon and trusted customer like Jewel-Osco to support those facing hunger in our communities.”

Northern Illinois Food Bank assists neighbors in 13 counties, providing tens of thousands of meals a day. It relies on the help of nearly 1,000 volunteers every week, but has recently seen a drop in the rate of volunteerism.

“Serving more neighbors than ever before, we are making every effort to meet the growing need. But its can’t be done alone. Thanks to Kellanova’s generous donation and ongoing partnership, neighbors facing hunger will continue to get the food they need to thrive,” said Maeven Sipes, chief philanthropy officer at Northern Illinois Food Bank.

“As the grocery market leader in the Chicagoland area, Jewel-Osco is proud to give back to the communities we serve and to our longtime partner, Northern Illinois Food Bank,” said Mark Laryea, senior vice president of merchandising and marketing at Jewel-Osco. “We share Kellanova’s commitment and passion for volunteerism, which is a critical component in ensuring our neighbors who face food insecurity can thrive.”

This initiative is one of the ways Kellanova and its brands are bringing the Kellanova Better Days Promise to life. Kellanova is committed to advancing sustainable and equitable access to food, creating #BetterDays for 4 billion people by the end of 2030.

Eggo and Jewel Osco teams celebrate the donation with the Northern Illinois Food Bank.