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Kidfresh Joins Disney to Promote Frozen Blu-ray Combo Pack Release During Frozen Food Month

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Just in time for Frozen Food Month in the United States, Kidfresh, the healthy frozen kid’s meal brand, has collaborated with Disney to promote the release of the Frozen Blu-ray Combo Pack at leading supermarket chains and other grocery stores throughout the nation beginning March 18.

Consumers will be able to save up to $6.00 during this exclusive promotion. Through the purchase of any two Kidfresh meals and the Frozen Blu-ray Combo Pack, parents can save $5.00 by mail-in rebate. In addition, an extra $1.00-off coupon for any two Kidfresh meals will be available at point of purchase at over 2,200 participating retailers, including Stop & Shop, Giant, Kroger, HEB, ShopRite, A&P, Pathmark, and Harris Teeter. The offer expires on May 15.

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“We are so thrilled about this collaboration with Disney to promote the launch of the home entertainment release of the hit movie, Frozen,” said the Kidfresh CEO Matt Cohen. “It just makes perfect sense that Kidfresh — with our healthy frozen kids’ meals, and Disney — with such a wonderful hit movie as Frozen, would collaborate during Frozen Food Month.”

Created in 2007 by parents for parents with the help of pediatric nutritionists and innovative chefs, Kidfresh has grown from its initial concept store in New York City to become a pioneer in all-natural, frozen, healthy kid’s meals that contain hidden vegetables and essential nutrients. The company’s line includes: Super Duper Chicken Nuggets, Wagon Wheels Mac & Cheese, Muy Cheesy Quesadillas, Spaghetti Loops & Meat Sauce, Rainbow Rice & Chicken, Twisted Pasta & Meatballs and Easy Cheesy Ravioli.

Frozen, the big-screen comedy adventure from Walt Disney Animation Studios, features fearless optimist Anna (voice of Kristen Bell), who sets off on an epic journey — teaming up with rugged mountain man Kristoff (voice of Jonathan Groff) and his loyal reindeer Sven — to find her sister Elsa (voice of Idina Menzel), whose icy powers have trapped the kingdom of Arendelle in eternal winter. Encountering Everest-like conditions, mystical trolls and a hilarious snowman named Olaf (voice of Josh Gad), Anna and Kristoff battle the elements in a race to save the kingdom.