The Good Catch line of frozen plant-based faux seafood products has ventured into the Canadian market with a nationwide launch at 640 retails stores including Loblaws, Provigo and Dominion. The entrees and appetizers produced by Gathered Foods in Heath, Ohio, USA are selling for SRP $7.99 CAD.
Good Catch promotes itself as a “chef-driven, revolutionary food company developing craveable, plant-based seafood products.” Offerings include New England Style Plant-Based Crabless Cakes, Thai Style Plant-Based Fishless Cakes, and Classic Style Plant-Based Fishless Burgers. All are made from a proprietary six-legume blend (peas, chickpeas, lentils, soy, fava beans and navy beans), which is high in protein and used as the base to create texture that mimics the flakiness of real seafood. Natural vegan flavorings further accentuate the flavor profile.
“Forty percent of Canadians are actively incorporating more plant-based foods into their diets, and we look forward to surprise and delight these consumers with the taste, texture and comparable protein of our Good Catch offerings,” said Austin, Texas-based Christine Mei, chief executive officer of Gathered Foods. “Our team has been diligently working on expanding our international presence to meet the increasing demand for plant-based alternatives globally. We are pleased to make our first entry into the Canadian market.”
It’s been a busy year for the brand. Following the success of a $36.8 million Series B Financing Round in January, Good Catch has expanded distribution on an international scale with a launch at the Tesco chain in the United Kingdom. In recent months, a joint distribution venture with Bumble Bee Foods was announced and a new line of frozen appetizers and entrees was rolled out in the United States.