Five new frozen seafood products have been introduced under the Matlaw’s label by Gloucester, Massachusetts-based National Fish & Seafood, a division of the Pacific Andes Group. Unveiled in Boston at the recently held Seafood Expo North America in advance of being rolled out in retail markets throughout the United States this spring, the offerings are:
- Seafood Paella
Regarded as the signature dish of Valencia, Spain, paella is increasingly seen on menus at leading restaurants across North America. Matlaw’s Seafood Paella adds salmon chunks to the recipe’s original ingredients, which feature mussels, shrimp and calamari tossed with vegetables and seasoned rice. The ready meal is distributed in 14 oz. bags.
- Buffalo Popcorn Shrimp
Long popular among consumers who enjoy spicy chicken wing appetizers, buffalo flavor (derived from vinegar-based cayenne pepper hot sauce and melted butter or margarine) is now available in the seafood freezer case. Matlaw’s Buffalo Popcorn Shrimp is loaded with just the right degree of heat and available in 8 oz. cartons.
- Southern Country Fried Breaded Shrimp
Plump and juicy on the inside, crispy on the outside, Matlaw’s premium Southern Country Fried Breaded Shrimp is seasoned with a blend of spices native of America’s Southland. Distribution is in 9 oz. cartons.
- Salmon Burgers
Made from wild caught, whole salmon fillets accented with a light mesquite smoked flavor, Matlaw’s Salmon Burgers serve up quickly cooked in a skillet, grilled, or baked in an oven. They may be plated as sliders on a bun, cut up and served in a salad, or menued as an appetizer. Distribution is in 12 oz. cartons.
- Jumbo Butterfly Breaded Shrimp
Crunchy on the outside, tender and juicy on the inside, each shrimp is delicately battered prior to cooking. The product is packed in 9 oz. cartons.
“Seafood buyers will find that these new offerings fill an unmet need in the market,” said Nancy Peterson, vice president of marketing for Matlaw’s. “They are right on trend with what consumers are seeking to make seafood a delicious, easy and healthy meal choice for the entire family.”
“Consumers today are smarter than ever, seeking healthier options, and eager to explore new and more diverse tastes in seafood. In response to this, our products offer exceptional flavor, convenience and value that also drives retailers’ bottom lines,” added James Faro, the company’s director of sales and research and development.