Expert bass angler Mike McClelland (seen at left in photo above) has already landed his first big win for the 2022 season. The eight-time professional level fishing tournament winner, with 35 top 10 finishes and more than $2.1 million in earnings, recently announced a partnership with Andy’s Frozen Custard stores in Oklahoma, Texas, Florida and other select locations.
As part of the deal, the Andy’s logo will be prominently displayed on McClelland’s boats, transport vehicles and uniforms this year, generating brand exposure among a coveted demographic. Millions of spectators and enthusiasts are expected to follow Major League Fishing’s Bass Pro Tour and Tackle Warehouse Pro Circuit in the United States, as McClelland competes throughout the 2022 season.
“I am a long time Andy’s fan and I couldn’t be prouder to be displaying the Andy’s Frozen Custard logo on my equipment and uniform this year,” McClelland said. “But even more important to me are what the sport of fishing and Andy’s have in common – family and fun – two things that I really care about.”
In celebration of the partnership, Andy’s is giving away free frozen custard treats for a year to five lucky winners. Participants can enter by downloading the Yum Squad App and entering the promo code MMAFY122.
“This is a cool opportunity for me personally to not only be able to reconnect with a childhood friend whom I have followed for years, but to also be in a position professionally as an Andy’s Frozen Custard franchisee to support Mike and his career,” said Eric Reed, co-owner and chief executive officer of Ranchers Custard Company (seen at right in photo above), which operates multiple Andy’s Frozen Custard franchise locations.
McClelland fans can look forward to store visits and special events during his tour, with the opportunity to interact with the Blue Eye, Missouri pro, who has one of the best reputations in the fishing industry.
Headquartered in Springfield, Missouri, the Andy’s Frozen Custard chain operates more than 90 restaurants in 14 states. Founded in 1986 by John and Carol Kurtz, the business is today run by their son and company namesake, Andy Kurtz. Its offers as extensive selection of frozen custard-based desserts as well as banana splits, sundaes, Italian ice, melts, shakes, old-fashioned freezes and more.