Who says it’s too early to start promoting winter season ice cream products? Not the marketing team at My/Mochi, which is launching three new flavors: Hot Cocoa with Marshmallows, Sugar Cookie, and Gingerbread. Additionally, it is bringing back past favorites Pumpkin Spice, Apple Pie á la Mode and Cool Peppermint.
“We are all about stretching the possibilities of what’s possible with mochi, and this time of year gives us so much runway to have fun with new flavors,” said Brigette Wolf, chief marketing Officer at My/Mochi. “This line-up is the largest ever with six flavors rolling out between September and December that deliver the warmth and comfort associated with holiday traditions in a creamy, cool, delicious ice cream treat.”
Like all My/Mochi ice creams, the new varieties are made by wrapping premium ice cream in sweet, soft dough to deliver a dual texture in a portioned snack of 90 calories or less. They are naturally gluten-free and contain no artificial ingredients.
Here are descriptions of what’s already on offer or in the pipeline for launch next month:
• Hot Cocoa with Marshmallows – hot cocoa ice cream combined with marshmallow bits for a cool take on hot cocoa
• Sugar Cookie – one of the most iconic holiday cookies has been transformed into a chill treat. It combines sugar cookie ice cream with pieces of sugar cookies
• Cool Peppermint – Creamy peppermint ice cream with minty
• Gingerbread – iconic spice notes of ginger with gingerbread ice cream
• Pumpkin Spice – a combination of cinnamon pumpkin spice ice cream and graham cracker pieces
• Apple Pie á La Mode – a twist on the dessert tradition that requires no baking. The cinnamon spice apple filling is placed in the center of vanilla ice cream
My/Mochi Pumpkin Spice and Apple Pie á La Mode will be available at supermarkets and other grocery stores through October. Hot Cocoa with Marshmallows, Sugar Cookie and Cool Peppermint will roll out in late October through December; and Gingerbread will be available exclusively at Target beginning in late October.
All My/Mochi ice creams retail for an average price of $5.99 for a six-count box.
Produced by the Los Angeles, California-based Mochi Ice Cream Co., a Lakeside Capital enterprise, MyMochi brand products are available in over 25 countries and in more than 20 flavors – including Cookie Dough, Strawberry, Double Chocolate, Cookies & Cream and Mango, as well as dairy-free options, Smoothies, Waffle Bites and the new Sorbet offerings.
