The Dallas, Texas-headquartered Smoothie King franchise reportedly continued to build on its growth momentum in the third quarter of 2025 with strong development performance, strategic expansion into new markets, and the successful national launch of a food menu.
Founded in 1973, the company uses blends of fresh and individually quick-frozen (IQF) fruit ingredients to produce smoothies. The fruit thaws in its own natural fruit juice, with no added syrups, artificial flavors, colors, or preservatives. Most of the blends contain zero grams of added sugar, while all smoothies are made from 100% non-GMO fruits and vegetables and contain no trans-fat, hydrogenated oils, gluten or added hormones.
In Q3, the brand added 32 new store commitments, including multi-unit deals in Brooklyn, New York – where a three-unit plan will introduce Smoothie King’s first traditional Manhattan store – as well as additional deals in Dayton, Ohio, and Fort Worth, Texas. This quarter also marked a surge in new operators joining the franchise, with 55% of total signings coming from first-time franchisees.
Further expanding its footprint, Smoothie King entered two new states – Utah and Minnesota – with new store openings in Washington, Utah and Woodbury, Minnesota. The brand also expanded its presence to three units at Dallas Fort Worth International Airport,
Following a successful pilot test in the Dallas-Fort Worth metroplex earlier this year, Smoothie King officially launched a national food menu in Q3 across all 1,200+ stores in the United States. Its Power Eats lineup is full of high-protein options that pair well with smoothies.
“This quarter showcases the continued strength of our incredible franchise community and the exciting momentum driving the Smoothie King brand,” said Gavin Felder, president and chief financial officer. ”From entering new markets to bringing bold innovation to our menu, we’re growing in ways that matter – expanding our reach while keeping our purpose at the heart of everything we do.”
