Private Label

Thousands of Exhibitors Booked for November Private Label Trade Show

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Registration is open for PLMA’s Store Brands Marketplace Private Label Trade Show, slated for November. 16-18 at the Donald E. Stephens Convention Center northwest of Chicago in Rosemont, Illinois.

The exhibition is set to be the largest event of its kind, bringing together thousands of innovative store brand products and solutions under one roof. From frozen and refrigerated food and beverages to health, beauty, and household goods, the show spans a wide range of categories. Some 2,000 exhibitors from 65 countries are expected to participate.

“The 2025 Private Label Trade Show will be an incredible hub of new products, ideas, innovation and connections,” said Peggy Davies, president of the New York City-headquartered PLMA. “This is the premier event for the private label industry, uniting professionals from across the United States and around the globe to shape the future of store brands.”

The annual event draws a broad range of retail formats, including major supermarkets, super centers, drug chains, wholesale clubs, dollar stores, specialty stores, mass merchandisers, online retailers and convenience stores/travel stops.

The exhibition is divided into separate halls for food and beverage, and home and health. Exhibitors will showcase products with multi-generational appeal, such as sustainable packaging for Gen Z, functional beverages for Baby Boomers, ethnic-inspired offerings, as well as vegan, organic, and specialty products.

Attendees can gain insights on vital industry developments during opening seminars on November 16, the keynote breakfast on the 17th, and a retail trends breakfast that kicks off on the second day of the exhibition on 18th.

What’s more, attendees can experience product and packaging innovations first-hand by visiting the valuable on-site displays, including the following:

• PLMA’s Idea Supermarket, featuring the latest product and packaging trends from around the globe.
• New Product Expo, a showcase of select product and packaging innovations from companies exhibiting at the show.

• PLMA’s 2025 Salute to Excellence Award Winners, an exhibit of retailer food and non-food product innovations chosen as best private label product in their categories by industry and consumer judges.

For more information, visit plma.com.