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Vandemoortele USA Finalizes Acquisition of Banneton Bakery

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Vandemoortele USA, a supplier of premium frozen bakery products for foodservice, retail, and convenience stores, has completed its acquisition and the assumption of full ownership of Swedesboro, New Jersey-based Banneton Bakery Inc. The transaction concludes a strategic integration process that began in April of 2024 when Vandemoortele acquired an 80% majority stake in the company.

The purchase marks a major milestone for Ghent, Belgium-headquartered Vandemoortele’s North American strategy, establishing a domestic US manufacturing footprint. This facility specializes in producing high quality, artisan-style croissants, Danish pastries and other laminated dough products.

Combining Vandemoortele’s European import infrastructure with Banneton’s domestic production plant provides a flexible, hybrid model that streamlines logistics and quickly meets customer demands.

“Completing the acquisition of Banneton Bakery is an exciting step forward that reinforces our unwavering commitment to being a trusted partner to our North American customers,” said Curt Coolidge, general manager of Vandemoortele North America. “We are excited to fully integrate the Swedesboro facility into our operations, allowing us to deliver the ultimate one-stop-shop experience for authentic, premium freezer-to-oven croissants and pastries.”

Alexandre Bloch, formerly of Vandemoortele France, is assuming the position of operations manager. The Banneton label will remain a brand fixture in the Vandemoortele US portfolio alongside Banquet d’Or.

Founded in Izegem, Belgium in 1899, Vandemoortele concentrates on two major categories: Bakery Products and Plant-Based Food Solutions. The company has a manufacturing presence in 12 European nations and sells to more than 95 countries around the world.