While May Day is a holiday with ancient roots traced to spring festivals held in the Northern Hemisphere, and for more than a century has been co-opted by labor organizers to coincide with International Workers Day celebrations in Europe and other parts of the world, in the USA May 1 is the official kickoff date for National Barbecue Month. Rich Products Corporation is marking the occasion with the debut of five new Farm Rich Smokehouse BBQ meal varieties:
- Pulled Pork BBQ – hand-pulled pork in a sweet and spicy sauce
- Pulled Beef Brisket – hand-pulled beef in a sweet and smoky sauce
- Pulled Chicken BBQ – hickory smoked chicken breast in an applewood BBQ sauce
- Dry Rub Smoked Chicken – hickory smoked chicken with a dry rub
- Dry Rub Smoked Pork – hickory smoked, hand-pulled pork with dry rub
Priced from $6.99 to $8.99 per package, which contains approximately ten 55-gram servings, Farm Rich Smokehouse BBQ products are available in the frozen food sections of Walmart stores as well as Meijer, Ingles and other supermarket outlets.
Long a staple in America’s Southland, acclaimed barbecue restaurants have increasingly popped up across the USA in recent years – from Brooklyn, New York, to Portland, Oregon – firmly establishing barbecue as one of the nation’s favorite cuisines. According to the Hearth, Patio and Barbecue Association, shipments of grills and smokers reached nearly 14 million units in 2013, and 80 percent of North American households today own a grill or smoker.
“People may not always have time in their busy weeks to slow-cook barbecue, but in no time at all they can enjoy BBQ that’s been hickory smoked for hours,” said Shannon Gilreath, senior marketing manager for Farm Rich. “Our microwaveable Smokehouse BBQ products add a center-plate meal option to our lineup of convenient frozen snacks, sides and appetizers.”
A brand of Buffalo, New York headquartered Rich Products Corporation, Farm Rich operations are based in St. Simons Island, Georgia. The division produces and markets a portfolio of frozen snacks and appetizer products sold at grocery and club stores throughout the United States.