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Hug Pet Food Promotes HugMyDog Meals as Foodservice Menu Offering

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The Leiston, England-based Hug Pet Food Company is launching a campaign to encourage operators of restaurants and hotels in Britain to be not just dog tolerant, but truly dog friendly by offering meals for their canine guests that are every bit as tasty, nutritious and premium as many selections offered humans.

The HugMyDog range is presented as the first assortment of ready meals for dogs. The frozen products can be cooked straight from the freezer in their own 100% sustainable packaging. All are made from high quality cuts of human grade British meat (no bones or offal) with organic vegetables and fruit (no grains, legumes or fillers) plus a sprinkling of essential vitamins, minerals and herbs.

The range includes Beef with Sweet Potato, Lamb with Mint, Chicken with Carrots and Venison with Blackberries.

“We applaud the hospitality industry who in recent times have opened its doors to dogs,” said Sara Pearson, co-founder of Hug. “During the pandemic three million more dogs and cats came into our homes. These pets have become intrinsic in the lives of their owners and it is not surprising they don’t want to exclude them from outings for meals or overnight stays.”

She added: “But simply providing a bowl of water and maybe a treat is not enough. HugMyDog is the ideal solution for the hospitality trade, as the meals are safe to be store alongside human food and can be readily available for serving in a matter of minutes direct from the freezer via the microwave oven.

“We want to encourage the hospitality industry to add a section on their menus offering pet meals.  After all, you would not invite or encourage someone into your home and not offer them food and drink.”

Pet owners in the United Kingdom increasingly represent a powerful and valuable consumer sector as recognized by the number of shops that now welcome dogs into their retail space.

The trade price for 300g HugMyDog ready meals is £2.15. The Hug Pet Food Company can also supply liveried freezers.