Jeni’s Splendid Ice Creams has launched J-Bars, which are now available at Whole Foods Market, Harris Teeter, select Target locations and other retail store freezer aisles across the United States.
“We made no concessions and took no shortcuts when making our J-Bars,” said Beth Stallings, senior director of innovation at the Columbus, Ohio-based company. “We held ourselves to the same high standards that we do when creating every pint of ice cream – above all else, every bite had to be wildly delicious,”
Four flavors are offered, as detailed below:
• Vanilla Caramel Sundae boasts vanilla ice cream with smoky almonds, a rivulet of caramel sauce, and a chocolaty crunch.
• Dark Chocolate Bombe features chocolate ice cream and rich chocolate cookies with a chocolaty coating.
• Passion Fruit Dreamsicle, a sun-kissed passion fruit twisted with key lime, is a tropical spin on the classic.
• Chocolate Churros & Cream. This is a Whole Foods Market exclusive featuring brown sugar and Vietnamese cinnamon ice cream dusted with chocolate and cinnamon cookies.
Jeni’s has a rich history with the ice cream bar. In its early days, founder Jeni Britton hand-molded and hand-dipped ice cream bars (called J-Bars) at the original North Market location in Columbus. The Vanilla Caramel Sundae bar pays homage to the first bar she ever made — vanilla ice cream with a rich caramel swirl and smoked almonds, all dipped in chocolate. Until now, Jeni’s ice cream bars had only ever been served at scoop shops.
The J-Bar line is part of Jeni’s expansion into ice cream offerings beyond pints at grocery stores. In late 2023 four new ice cream sandwiches in four flavors debuted. Key Lime Pie has been the standout from this collection, named a best new product finalist at this year’s NEXTY Awards at Expo West and the best new ice cream sandwich of 2024 by People Magazine.

