Boulder, Colorado-based Yasso, the maker of frozen snacks featuring creamy frozen Greek yogurt, is debuting redesigned packaging for its Poppables product line, now with smaller pieces to offer a more “snackable” experience. The resealable bag contains 50% more easy-to-eat treats than before.
Each 204 mL bag contains 11 to 12 bite-size Vanilla Bean, Coffee or Sea Salt Caramel Poppables wrapped in quinoa crunchy, dark chocolatey coating. The calorie count is only 35 per piece.
Starting in 2023 refreshed Yasso Poppables packaging will be rolling out at retail stores across the United States and available online for delivery at $6.49 per bag.
Kindergarten friends turned entrepreneurs, founders Drew Harrington and Amanda Klane set out on a mission to create desserts that deliver on everyday indulgence with exceptional taste, quality ingredients and good nutritional values. Since hitting supermarket shelves in 2011 as the first to market frozen Greek yogurt, the company reports that it “quickly became one of the fastest growing dessert brands in the world, disrupting the ranks of deeply entrenched competitors and attracting a loyal following of enthusiasts.”