Ice Cream & Frozen Yogurt

Ben & Jerry’s New Churray for Churros is a Cinnamon Celebration

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Churray for Churros is the latest ice cream flavor from Ben & Jerry’s. Now being distributed in the USA to scoop shops and retail food stores in pints priced between $5.99 and $6.49, the sweet treat is promoted a “perfect translation from the hot, fried cinnamon sprinkled baked good experience into a decadent ice cream.”

“It was years in the making and we’re excited to finally have churro in the lineup. Those flavors resonate with a lot of people and bring back so many memories, especially for us at Ben & Jerry’s,” said Natalia Butler, technical project leader.

She added: ”We interpreted the crunchy, sugary exterior of the churro into a swirl and buttery cinnamon ice cream for this flavor, while the cake-like interior texture of a churro is incorporated as soft, indulgent pieces throughout. We gave fans the base, but if you want to amp it up, you can have it your way with some chocolate or caramel drizzle.”