Baked Goods & Desserts

Cotton Blues Cheesecake Slices into Kroger and Homeland Freezer Cases

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Cotton Blues Cheesecake, a premium Mississippi-made frozen dessert brand, has expanded distribution across the Magnolia State and Oklahoma through listings at the Kroger and Homeland supermarket chains. Four varieties of the four-pound signature cheesecake range debuted in new markets last month: Original, Blueberry, Strawberry and Sea-Salted Caramel.

The company opened a 15,000-square-foot plant in Waynesboro, Mississippi during March of 2020 to meet growing demand and to prepare for further growth among retail stores and distributors. The facility’s streamlined production process allows Pastry Chef Shaun Davis, who created the original recipe that won a devoted following among patrons of the Cotton Blues restaurant in Hattiesburg, to maintain the quality of small batch baking while increasing output capacity to between 500 and 1,000 cheesecakes daily.

Additional markets served directly include Louisiana, Georgia and Tennessee. The product line is available nationally via the Goldbelly website e-commerce platform.

The “Mississippi-made, New York approved” cheesecake is handcrafted with seven ingredients, namely Philadelphia Cream Cheese, Daisy Sour Cream, Keebler Grahams Crackers Original, sugar, whole eggs, butter and pure vanilla extract. Thawing time is just three to four hours, and once defrosted the refrigerated shelf life is five days.

“With the growing popularity of Cotton Blues Cheesecake, it became a logical next step to continue to find ways to bring families a taste of true Southern hospitality in their own backyard,” said Chris Ortego, the company’s owner. “Expanding into the frozen food section of top grocery stores enables us to introduce the sweet treat to first-time buyers and increase purchase with tried and true fans.”