Breda, Netherlands-headquartered GoodLife Foods has signed an agreement to acquire Audens Group Solutions S.L., a leading manufacturer in the Iberian frozen food market. The combination is expected to result in a highly complementary group producing and selling innovative frozen ready meals, snacks and meal components across Europe. Financial terms of the transaction were not disclosed and completion of the deal is subject to legal and regulatory approvals.
Headquartered in Granollers (Barcelona area), Spain, Audens offers a broad portfolio of branded and private label products focused mainly on frozen snacks/appetizers and ready meals.
The company serves a customer base active in the retail and foodservice channels, mainly in Iberia next to a growing international presence.
Audens employs over 800 employees and operates five state-of-the-art manufacturing plants in Spain and Portugal. CEO David Sala Coll will become non-executive director at GoodLife Foods and will remain active as strategic advisor to Audens. Carles Bosch will be appointed as general manager of Audens and will manage the daily business operations in Iberia.
This strategic move represents a significant milestone for GoodLife Foods, as it further diversifies product offerings and taps into new geographical growth opportunities. The combination will result in a leading frozen savory food group with a pan-European sales and production network offering high levels of innovation and service levels to its customers.
Dirk Van de Walle, CEO at GoodLife Foods, commented: “We believe that by combining the resources of Audens and GoodLife, talents, and innovative spirit, we can create a powerhouse in the food sector that is primed for success. Together, we will leverage our collective strengths to better serve our customers, drive operational excellence, and fuel growth in both existing and emerging markets.”
David Sala Coll, at Audens, said: “We are delighted to join forces with GoodLife Foods and become part of a dynamic and forward-thinking organization. This transaction presents exciting opportunities for our employees, customers, suppliers and partners alike. Together, we will continue to deliver exceptional appetizer solutions while maintaining our unwavering commitment to quality and customer satisfaction.”
