Ice Cream & Frozen Yogurt

Häagen-Dazs Fall Ice Cream Treats Ready to Scoop Up in Japan Now

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With autumn just around the corner, Häagen-Dazs Japan has introduced three seasonal ice cream flavors that will be available throughout the month of September. The limited time offerings include Rich Pumpkin and a Purple Sweet Potato Tarlette Crispy Sandwich, both priced at ¥319, and Matcha Pie at ¥392 yen.

Starting on September 19, two mochi ice creams in cups will be available at convenience stores and supermarkets for ¥295 each. One will be topped with kinako (roasted soybean powder) and kuromitsu (brown sugar syrup), while the other will feature zunda (a sweet paste made of edamame beans).

The festive fall flavors follow a summer of celebration as Haagen-Dazs marked its 35th anniversary in Japan by debuting a special ice cream flavor called Midori Koicha, which translates to English as Green Deep Tea. Selling for ¥350 per cup, the sweet yet bitter tasting treat’s flavor stems from premium-quality tea leaves.

Meanwhile, for consumers looking further down the autumnal flavor road, an October 22 launch is set for mini cups of Melty Maple & Cookie ice cream. Officially kicking off the limited time offering will be Nobuhiro Kurihara, president of Tokyo-headquartered Haagen-Dazs Japan Co., Ltd.

The new product’s recipe, rich in fermented butter and maple aroma, is accented with maple sauce in the center and butter cookies.