Premium ice cream brand Serendipity and Serendipity3 Restaurants has announced its ownership, partnership and newest ice cream flavor with award-winning singer, songwriter, actress and producer Selena Gomez.
Serendipity Brands, the take-home ice cream range hailing from the popular Serendipity3 restaurant in New York City, is marking the occasion with the debut of Cookies & Cream Remix. The flavor is inspired by K-Pop music phenomenon Blackpink and Selena Gomez’s latest single entitled “Ice Cream,” available starting August 28 at participating digital retailers via YG Entertainment/Interscope Records. The song is from Blackpink’s highly anticipated studio album set for release on October 2.
Cookies & Cream Remix is made with pink vanilla ice cream, crunchy cookie bites and swirling gobs of gooey fudge. It joins the line of Serendipity’s flavors including Frrrozen Hot Chocolate, Birthday Cake, Forbidden Broadway Sundae, Humble Pie and Strawberry Fields Sundae.
“Growing up and loving the iconic Serendipity restaurant, I couldn’t be more excited to become a partner in their expanding brand,” said Gomez. “For the Cookies & Cream Remix, I wanted to put my own personal spin on this classic flavor by making it with pink vanilla ice cream as a nod to my girls Blackpink and celebrate our new song.”
“Selena Gomez is the perfect partner and flavor engineer for Serendipity Brands,” said Sal Pesce, president and chief operating officer of Serendipity Brands. “As a forever fan of our brand, Selena brings a fresh perspective and a whole new set of fans to help us take over the decadent ice cream category with our innovative, indulgent mixes.”
Cookies & Cream Remix will be selling offered at a suggested retail price of $5.99 per pint in supermarkets, convenience stores and other food retailers across the United States and online at SerendipityBrands.com.
About Selena Gomez
Selling more than 145 million singles worldwide and over 25 billion global streams, Selena’s success as a recording artist includes recognition in 2017 as Billboard’s “Woman of the Year.” On the sliver screen, she began making the transition from young actress to adulthood with Harmony Korine’s “Spring Breakers.” She appeared in the Academy Award nominated film “The Big Short” opposite Brad Pitt and Ryan Gosling as well as “Fundamentals of Caring” alongside Paul Rudd. Her executive producer credits include serving as an executive producer of the hit Netflix original series “13 Reasons Why.”
Blackpink is the highest-charting female Korean act on the Billboard Hot 100, peaking at #33 with their 2020 singles “How You Like That” and “Sour Candy,” and achieving the #24 spot in 2019 with “Kill this Love.” Their 2018 “Dhu-Du Ddu-Du” hit is the most-viewed music video by Korean artists on YouTube, while 56.7 million views of “Kill this Love” reportedly set a 24-hour record.